Product
Behavioral intelligence for retention.
Telltale reads your order history, predicts who’s about to churn, and turns the answer into win-back campaigns your existing email and SMS tools can send.
01 · Detect
See who’s about to churn — with the reasons.
Every customer is scored for churn risk across 30+ behavioral signals, so you see not just who is slipping, but why.
- Risk score and tier (high / medium / low) per customer
- Drivers behind the score: shipping delays, slowing cadence, discount reliance, paused subscriptions, support friction
- Revenue at risk, quantified in dollars
At-risk customers
high risk02 · Recommend
Campaigns that write themselves.
Telltale ranks the highest-impact segments by predicted revenue, then drafts the email and SMS — subject, body, offer, channel and send time included.
- Win-back, reengagement, cross-sell, welcome, loyalty and VIP campaigns
- AI copy generated in your brand voice
- Routed to the customer’s best channel, with fatigue and cooldown built in
Recommended · Win-back
+ $18.4k est.03 · Understand
A brain for every customer.
Behind the scores sits a per-customer profile: predicted next product, purchase rhythm, identity across channels, and 30+ enriched attributes.
- Predicted next product and next purchase date
- Shopping personality, discount sensitivity, advocacy
- Cross-platform identity graph that sharpens with every order
A brain for every customer.
liveControl
Approve every send, or let it run.
Keep Telltale in approve-first mode and nothing sends without a click — or switch on autopilot with guardrails you set: daily and weekly caps, per-customer cooldowns, channel preferences, and per-campaign toggles.